by Art Petty | Mar 27, 2008 | Leadership, Product Management
Seriously. If you are at or near the top of the food chain in your organization, this is one of those perplexing questions that can have you staring at the ceiling at two in the morning, asking yourself, "Yeah, how do insights and ideas turn into actions in...
by Art Petty | Mar 8, 2008 | Marketing
I talk with a lot of marketing and sales managers and have spent most of my life working in these environments. In spite of the dramatic advancements in software tools available, I still find gaping holes in the way many sales and marketing organizations manage and...
by Art Petty | Mar 5, 2008 | Product Management
Product Management’s position in the organization is a topic that invites vigorous debate, usually around whether marketing or development should own the function. (Follow the posts, links and comment threads starting at On Product Management for some other...
by Art Petty | Feb 28, 2008 | Product Management
A post by Steve Johnson at Pragmatic Marketing raises the issue of Product Managers/Marketers spending quality time in front of customers rather than hiding behind other less personal forms of information gathering. Surveys and phone interviews can be helpful,...
by Art Petty | Feb 16, 2008 | Product Management
Thanks to a good friend and the person I credit with the creation of the "Why is a Product Manager Like the Office Photocopier?" joke, I recently unearthed a listing of questions that we had established with the PM team to help teach and remind everyone of...
