by Art Petty | Apr 9, 2010 | Career, Marketing
In my opinion, there’s never been a better time to get involved in the field of marketing. The advances in technology, the spread of social media and the incredible need that organizations everywhere have for individuals that get that marketing is a philosophy…a way...
by Art Petty | Jan 6, 2010 | Strategy
From the list of, “Books that I truly wish had updated editions” comes one of my top 10 favorites, the 1997 book, “The Discipline of Market Leaders,” by Michael Treacy and Fred Wiersma. I re-read this book…or at least parts of it every year and I still carry through...
by Art Petty | Jul 25, 2009 | Marketing
All across America, legions of streetwalkers (not that kind!) have been dispatched to your home to help you deal with the serious issue of your television service. Or is that your Internet service? Or your phones? Or your wireless phones? Or your toaster? Before you...
by Art Petty | Jun 2, 2009 | Leadership, Strategy
Note from Art, in proof that great minds think alike, I woke up, crafted today’s post and then read Greg’s latest only to see that he had referenced me. While this may look like a well-orchestrated mutual admiration campaign, I can assure you that it was purely...
by Art Petty | Apr 2, 2009 | Career, Leadership, Marketing
A collection of sound bites and developmental suggestions for busy professionals: The Challenges of New Leaders: Feedback on Practical Lessons In Leadership: Thanks to Dan McCarthy at Great Leadership for featuring my book with Rich Petro, Practical Lessons in...
