by Art Petty | Mar 31, 2009 | Marketing, Product Management
“Nobody Cares About Your Products (Except You),” is one of the core rules that author and marketing thought-leader David Meerman Scott espouses in his latest book, World Wide Rave, and throughout his other works and blogs. The most zealous anti-smokers...
by Art Petty | Mar 13, 2009 | Career, Marketing
This is a wake-up call to my mid to late 30 to 40 something (and older) contemporaries. It’s time to figure out what all the noise is about social media and how to leverage it for yourself, your career and your organization. It’s not going away. It may change and...
by Art Petty | Dec 31, 2008 | Career, Decision-Making
While I stand behind my post on Personal Quality Programs as the best way to make improvements in your life, I am a goal-oriented person and resolutions are like a challenge just daring me to achieve. I confess that I cannot move through the New Year holiday without...
by Art Petty | Jun 9, 2008 | Leadership
One of the highlights of the past few months has been the opportunity to gain some early insight into the forthcoming new book, Tuned In, by Phil Myers, Craig Stull and David Meerman Scott. I'm excited about this book on a number of levels. In a...
