by Art Petty | Jul 23, 2009 | Decision-Making, Leadership, Leading Change, Strategy
The old adage of “you get what you measure” is an old adage for a reason. It’s generally true. There was the sales manager who implored his team members to focus on finding new customers. The compensation plans were based on a single revenue number, and naturally the...
by Art Petty | Jul 14, 2009 | Leadership
I long ago accepted the fact that I’m a slight freak of corporate nature when it comes to sales or marketing. Like my left-handed writing and right-sided everything else, I’m eminently comfortable in seeing the world through the eyes of sales or the eyes of marketing....
by Art Petty | Apr 3, 2009 | Career, Leadership, Product Management, Project Management
Note from Art: at least part of this post was prompted by some truly brilliant product managers interacting on twitter. The true-life career horror story is all my own! One of my greatest career misfires was accepting a role in a firm where I had failed to...
by Art Petty | Dec 16, 2008 | Strategy
The good professionals at Booz&Co (publishers of Strategy+Business) joined the long list of organizations offering guidance on how to cope with the current economic uncertainties, in: Rethink Your Strategy: An Urgent Memo to the CEO. A number of the recent...
by Art Petty | Jun 8, 2008 | Leadership, Marketing, Product Management, Project Management
G. Michael Maddock and Raphael Viton writing in the Innovation Engine column at BusinessWeek online, offer a sobering look at the Ten Reasons Your Next Launch Will Fail. From the propensity of companies to create solutions for unknown problems...
