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Preventing Product Launch Failure: Watch Out for the Pitfalls!

by Art Petty | Jun 8, 2008 | Leadership, Marketing, Product Management, Project Management

G. Michael Maddock and Raphael Viton writing in the Innovation Engine column at  BusinessWeek online, offer a sobering look at the Ten Reasons Your Next Launch Will Fail.   From the propensity of companies to create solutions for unknown problems...

Product Manager does not Mean Product Emperor (and other helpful suggestions for success as a Product Manager)

by Art Petty | Apr 24, 2008 | Product Management

It’s long been my opinion that the Product Manager has one of the tougher jobs in an organization (see my post: In Support of the Product Manager as MVP).  This position is one of those "all of the responsibility with none of the power" roles that...

How do Ideas Turn Into Actions in Your Firm? Hint: Check Your Leadership Culture

by Art Petty | Mar 27, 2008 | Leadership, Product Management

Seriously.  If you are at or near the top of the food chain in your organization, this is one of those perplexing questions that can have you staring at the ceiling at two in the morning, asking yourself, "Yeah, how do insights and ideas turn into actions in...

The Meeting is Never for Decision-Making: A Product Management Lesson I Learned at Matsushita

by Art Petty | Mar 18, 2008 | Product Management, Project Management

I will be posting from airport lounges this week, but before I head out, I wanted to relate a lesson about decision-making that I learned (the hard way) a number of years ago.  This was prompted by a discussion with a promising early career product management...

Towards an Independent Product Management Organization

by Art Petty | Mar 5, 2008 | Product Management

Product Management’s position in the organization is a topic that invites vigorous debate, usually around whether marketing or development should own the function. (Follow the posts, links and comment threads starting at On Product Management for some other...
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