by Art Petty | Jan 21, 2008 | Leadership, Product Management
The relationship between the Product Manager (or PM team) and the Sales force is one that is filled with great potential for all parties and also prone to frequent misuse or abuse. Frankly, it is a complicated relationship that should be governed by some shared...
by Art Petty | Jan 16, 2008 | Leadership, Product Management
My posting, The Product Manager as MVP, offered my perspective on the potential for the professional in this role to have a material impact on a firm’s success. I truly believe in the power of this function to shape firms, and for individuals and teams of...
by Art Petty | Jan 7, 2008 | Leadership, Marketing, Product Management
Few roles in B2B and technology organizations carry loftier expectations or face more challenging tasks than that of the Product Manager. This position tends to be backed by a job description with responsibilities that makes many executive roles look tame by...
