by Art Petty | Jun 25, 2008 | Uncategorized
(Author's note: this post is filled with hasty generalizations and probably a few miscarriages of justice and judgment. If you are in academia, read it at your own peril.)I suspect that I might raise the ire of a few publishers and professors with this one,...
by Art Petty | May 26, 2008 | Leadership, Marketing, Strategy
If you've ever worked in an organization or on a team that got caught up in the quest to create a new market you know that the experience is all consuming and exhilarating.While the all-new pure white-space scenario is elusive, a fair number of organizations...