David Loy, CEO of Leverage Creative Group offers up fabulous insights on personal branding, carving out your niche, developing your personal leadership philosophy and much more on this issue of the Leadership Caffeine podcast.
Unfortunately, good work alone is not always enough to stand-out from the crowd. In a noisy, competitive workplace, where others choose us for big projects and new opportunities, finding a way to stand-out...while not becoming one of those aforementioned obnoxious characters, is a fact of life. Joel Garfinkle, a leading executive coach, speaker and author, offers some excellent and practical guidance on this important but awkward topic in his latest book, Getting Ahead-Three Steps to Take Your Career to the Next Level.
Job search is a hot topic right now, and I received a number of notes from individuals who read my Irreverent Opinions of a Resume Hobbyist post the other day, asking for input about how to craft a Personal/Professional Value Proposition to support their job-hunting activities. I said in the post that I view this as the hardest task in developing an effective resume (and self-marketing strategy), and is the area where you will likely spend the most time creating content and agonizing over wording.
