by Art Petty | Jul 7, 2008 | Leadership, Product Management, Project Management, Strategy
Ever since terms like reengineering, right sizing and downsizing became part of the corporate lexicon; midlevel managers have been taking it on the chin. This once populous class has been synergized and right-sized almost to extinction. Those that remain...
by Art Petty | Jun 23, 2008 | Leadership, Project Management, Strategy
A number of months ago, I wrote about the benefit of applying professional project management practices to help improve strategy execution (Struggling with Strategy? Think Project Management). While many view strategy as something that is transformational (and...
by Art Petty | Jun 6, 2008 | Marketing, Strategy
With thanks to the team of Phil Myers, Craig Stull (Pragmatic Marketing) and David Meerman Scott (Web Ink Now), I'm looking for "Resonators" everywhere I go. And no, "Resonators" are not some new cool gadget, but rather, as defined by...
by Art Petty | May 26, 2008 | Leadership, Marketing, Strategy
If you've ever worked in an organization or on a team that got caught up in the quest to create a new market you know that the experience is all consuming and exhilarating.While the all-new pure white-space scenario is elusive, a fair number of organizations...
by Art Petty | Apr 27, 2008 | Project Management, Strategy
Whether you are operating at the strategic level or working in product development, I would bet my life-starting morning cup of coffee (a great Mexican roast from Conscious Cup in Crystal Lake, IL) that your organization faces more opportunities than it can possibly...
by Art Petty | Apr 15, 2008 | Leadership, Strategy
As a leader, imagine having a metaphorical tool at your beck and call that was capable of catalyzing action, focusing the collective energies of your team members and providing a greater sense of purpose to everyone around you. This tool is strategy and all too...
