by Art Petty | Jun 9, 2008 | Leadership
One of the highlights of the past few months has been the opportunity to gain some early insight into the forthcoming new book, Tuned In, by Phil Myers, Craig Stull and David Meerman Scott. I'm excited about this book on a number of levels. In a...
by Art Petty | Jun 8, 2008 | Leadership, Marketing, Product Management, Project Management
G. Michael Maddock and Raphael Viton writing in the Innovation Engine column at BusinessWeek online, offer a sobering look at the Ten Reasons Your Next Launch Will Fail. From the propensity of companies to create solutions for unknown problems...
by Art Petty | May 26, 2008 | Leadership, Marketing, Strategy
If you've ever worked in an organization or on a team that got caught up in the quest to create a new market you know that the experience is all consuming and exhilarating.While the all-new pure white-space scenario is elusive, a fair number of organizations...
by Art Petty | May 21, 2008 | Leadership
Thankfully, the human brain does a pretty good job of managing memories by helping us smooth out the bad times and enhance the good. This seems to work pretty well for a lot of things in life, with one major exception being our memories of lousy leaders that...
by Art Petty | May 18, 2008 | Leadership, Project Management
I recently conducted a leadership workshop for a group of technical professionals at an industry conference, and as always, I walked away from the session with a couple of insights gained from the input of the participants. One that surprised me was that after...
by Art Petty | May 17, 2008 | Leadership
Chances are if you are like most of the business professionals that take the 10 question Leadership Culture Index below, your organization can use some improvement. A lot of improvement. I deliver this simple and I’m sure non-scientific survey (see...