Updates: The Latest e-Newsletter & My Bookstore

January 5, 2011 by · Leave a Comment
Filed under: "To Do" List 

Management Excellence Updates for January 5, 2011:

The Latest Management Excellence e-Newsletter:

I’m a fan of e-newsletters used properly as part of a portfolio of communication tools.  While they are just a bit old school, they do offer a format slightly different than a blog, and because of the opt-in nature of the readership, they are ideal for premium content and early announcements.

With that said, I just hit the send button on the January 2011 issue of the Management Excellence Newsletter, featuring articles on:

  • 9 Key Contextual Leadership Capabilities Required for Success Today
  • Six Ideas to Jump-Strengthen Your Professional Brand Building
  • A Strategy Sound-Bite: The Question that Might Just Reshape Your Strategy
  • Featured Blog Resources

I also included a number of tasteful updates on my services and programs, including the announcement of The Management Excellence Book Store, and a reminder of my speaking/workshop/training/mentoring services.

The articles are newsletter-subscriber content only, and I would love to share them with you. If you are interested, complete the registration process (double-opt-in) here on my site (right column, scroll down to e-newsletter mailing list), and I’ll be happy to forward a copy. Of course, I guard your e-mail address with my professional credibility! (And while I know that I can use auto-responders to give you immediate access, I’ve not yet mastered that technology. Stay tuned!)

The Management Excellence Bookstore

Rest assured that no bricks or mortar were consumed in the creation of this virtual bookstore!

I’m often asked for my detailed professional reading list by workshop participants or my MBA students, and I typically would rattle off my top 15 favorites. Now, instead of me struggling to remember the many great works that continue to guide my professional development, I’ve created a place for them here on this website.  The list has quickly grown beyond 15, and includes my favorites in:

  • Leadership and Management
  • Strategy & Innovation
  • Marketing
  • History & Biography and a little Literature (more soon)

And yes, they include an affiliate link for me to Amazon, so if you buy a few million books, I’ll be writing this from my condo in Maui. Otherwise, I’ll promise to reinvest the profits in paying for the monthly e-Newsletter subscription at Constant Contact.

The bookstore offers a nice vehicle for me to expand my Management Excellence Book Series podcasts and reviews and generally engage with you and with other authors and professionals on something that I truly love…great books. Of any type.

Authors, Agents and Opinionated Book Lovers Everywhere:

I welcome input on additions, although my one requirement is that before I list the book, I have to read it and like it. (OK, that’s two, –but who’s counting.)  So, suggest away.  And if you are an author or an agent and want me to consider an interview…the same criteria apply.

That’s it for the updates. Back Thursday with your regularly scheduled blog content!

-Art

Art develops and delivers powerful and pragmatic workshops and programs on leadership, professional development and building high performance teams. Contact Art to discuss your needs for a program or keynote.

The July Management Excellence Newsletter & Free Books

Fresh ideas The July issue of The Management Excellence e-Newsletter is out, with subscriber-only content.

The current issue includes content on:

  • Improving Ideation & Creativity with Your Team
  • Surviving and Thriving at the Dreaded Annual Strategy Off-Site
  • Ideas for Jump-Starting Your Personal/Professional Development Program
  • New Suggestions for the Management Excellence Reading List
  • A tasteful promotion at the bottom of the newsletter outlining new beta test opportunities for upcoming Building Better Leaders programs and other services.  (Hey, I am in business here!)

If you’re not a subscriber, please consider signing on and gaining access to content and opportunities not covered on my blogs. As always, I will guard your e-mail information with amazing ferocity!

As an incentive, I will send a free, signed copy of Practical Lessons in Leadership to the 1st, 10th and 25th new subscribers (and every 25th after that, until 500) after this post publishes today.  This offer is good for 24 hours…and you must have a U.S. mailing address to participate.

You can subscribe at Management Excellence (http://artpetty.com) or Building Better Leaders (http://buildingbetterleaders.com) on the far right column under E-Newsletter Mailing List.  And of course, new subscribers will receive a copy of the newsletter and very soon, access to all newsletter archives as well!

I look forward to sharing ideas for development and performance with you in our e-newsletter format!

Happy Reading!

-Art

Join the Management Excellence Newsletter List And You Might Win A Book!

Practical Lessons in LeadershipNote from Art: this is shameless promotion and good clean fun.  I’m working hard on extending the variety of vehicles that I publish original leadership and management content in, and the Management Excellence e-newsletter is soon to launch.  I would love to have you as a subscriber and this is a fun way of stimulating some subscriptions.

First some background, and then the promotion description. I’ve long threatened to start an e-Newsletter, but have been short on execution.  A good friend of mine recently referenced it as my “Unicorn” project…something frequently talked about but never seen.

Well, stop the presses, because there’s about to be a unicorn sighting.  OK, actually, I cannot produce a unicorn, but the Management Excellence e-newsletter is getting set to launch.

No Reconstituted Blog Posts in this Newsletter…Original Content Only

It’s important to me (and to you) to ensure that there is a distinction between the newsletter and the blogs (Management Excellence and Building Better Leaders), so you have my promise of original content only.  The focus remains on providing great, practical and actionable ideas for leadership, all things management and for you in your career.

As an aside, many of you already subscribe to the blog via e-mail.  This is different.

Program Updates and Promotions Yes, But Kept to a Dull Roar in the Sidebar:

I have every intention of sharing updates on the latest courses and programs and pitching the current and forthcoming book, but I promise to keep it isolated in the sidebar. Ignore or click-on it as you see fit.  The core of the newsletter is the content.

Your e-Mail Information is for the Management Excellence Newsletter Only!

You have my word!

Enough Context…Here’s the Promotion:

  • I will randomly pick 4 new subscribers that sign up for the Management Excellence newsletter between today 12/12/09 and midnight Chicago time on Wednesday 12/16/09, to receive a free copy of the book.
  • Thanks to the great coverage of the Management Excellence blog from the editors of SmartBrief, many of you joined the list between 12/7 and 12/11.  I will draw one of your names as well.

The fine print:

  • U.S. residents only.  Sorry folks outside of the U.S. Due to shipping costs and complexities, I am keeping this one close to home.
  • The promotion closes on Wednesday, December 16, 2009 at midnight Chicago time.
  • The promotion is only open to new subscribers as of 12/12/09, with the noted exception for those that joined during the past week.
  • If you win, by opting in, you are providing me permission to send an e-mail to you to obtain shipping instructions.

Here’s How to Win:

  1. Visit either the Management Excellence or Building Better Leaders blog sites (same database/same ME Newsletter for both) and find the header in the far right column labeled “e-Newsletter Mailing List.”
  2. Follow the instructions and make certain to confirm your registration when you receive the confirmation e-mail request, and you’re in!
  3. If your name was picked, you will receive an e-mail from me asking for shipping instruction.

OK, enough channeling of my inner PT Barnum today.   I look forward to serving you with the Management Excellence Newsletter and I truly appreciate and value your readership.

Now, back to work on next week’s Leadership Caffeine post!

-Art

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